Programmatic Advertising
Completed by Samuel Dow
February 5, 2025
10 hours (approximately)
Samuel Dow's account is verified. Coursera certifies their successful completion of Programmatic Advertising
What you will learn
Execute native advertising campaigns in Taboola
How to target native ad campaigns to desired audiences
Use free tools to actively gather news coverage for native advertising
Develop content seeding strategies through incentive programs
Skills you will gain
- Category: Paid media
- Category: Digital Advertising
- Category: Media Planning
- Category: Media Buying
- Category: Data-Driven Marketing
- Category: Google Ads
- Category: Earned Media
- Category: Digital Media Strategy
- Category: Advertising Campaigns
- Category: Business Ethics
- Category: Online Advertising
- Category: Content Strategy
