Google Ads for Beginners
Completed by İlayda Öztürk
January 5, 2026
2 hours (approximately)
İlayda Öztürk's account is verified. Coursera certifies their successful completion of Google Ads for Beginners
What you will learn
Create a Google Ads account and set up first campaign structure
Create ad groups, do keyword research, set up audience targeting, and write ads
Learn how to use the tools and settings available to optimize campaigns and make them profitable
Skills you will gain
- Category: Digital Advertising
- Category: Target Audience
- Category: Google Ads
- Category: Campaign Management
- Category: Search Engine Marketing
- Category: Marketing
- Category: Paid media
- Category: Digital Marketing
- Category: Online Advertising
- Category: Pay Per Click Advertising
- Category: Advertising Campaigns
- Category: Advertising
