Hootsuite for Beginners: Hands-On Social Media Management
Completed by Hayley Bavastock
January 30, 2026
4 hours (approximately)
Hayley Bavastock's account is verified. Coursera certifies their successful completion of Hootsuite for Beginners: Hands-On Social Media Management
What you will learn
Set up and manage multiple social media profiles using Hootsuite’s dashboard.
Create and schedule posts using Streams, Planner, Composer, and AutoSchedule.
Build a weekly content calendar tailored to different platforms and audiences.
Analyse performance metrics to refine posting frequency and improve engagement.
Skills you will gain
- Category: Content Scheduling
- Category: Content Performance Analysis
- Category: Digital Marketing Tools
- Category: Brand Management
- Category: Calendar Management
- Category: Branding
- Category: Performance Analysis
- Category: Digital Brand Strategy
- Category: Performance Measurement
- Category: Social Media Analytics
- Category: Brand Awareness
- Category: Data-Driven Decision-Making
