Online Influence and Persuasion
Completed by Mischa Günther
March 31, 2025
21 hours (approximately)
Mischa Günther's account is verified. Coursera certifies their successful completion of Online Influence and Persuasion
What you will learn
Understand the foundations of social media analytics and its impact on organizational behavior.
Explore theories of online influence, including the role of misinformation and platform manipulation.
Examine how cognitive biases shape beliefs and behaviors within social media networks.
Acquire hands-on skills in managing social media data using APIs for comprehensive analysis.
Skills you will gain
- Category: Data Transformation
- Category: Data Collection
- Category: Social Network Analysis
- Category: Social Media Analytics
- Category: Psychology
- Category: Social Sciences
- Category: Research
- Category: AI Personalization
- Category: Persuasive Communication
- Category: Media and Communications
- Category: Sociology
- Category: Analytical Skills
