Foundations of Sports Marketing
Completed by Hunter D. Brannon
January 23, 2026
19 hours (approximately)
Hunter D. Brannon's account is verified. Coursera certifies their successful completion of Foundations of Sports Marketing
What you will learn
Understand the principles and emotional drivers of sports marketing
Identify key actors and dynamics in the sports marketing ecosystem
Apply KPIs and ROI to evaluate campaign effectiveness
Skills you will gain
- Category: Branding
- Category: Key Performance Indicators (KPIs)
- Category: Marketing Analytics
- Category: Emotional Intelligence
- Category: Digital Marketing
- Category: Sales Process
- Category: Product Marketing
- Category: Public Relations
- Category: Customer Engagement
- Category: Return On Investment
- Category: Marketing
- Category: Stakeholder Management

