GenAI for Product Marketers: Data-Driven Campaigns
Completed by Danielle LeBlanc
January 18, 2026
3 hours (approximately)
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What you will learn
Analyze GenAI fundamentals and their application in modern marketing.
Demonstrate the practical application of key AI marketing tools, including ChatGPT and Google Ads AI.
Optimize campaigns using data-driven frameworks for GenAI for product marketing implementation.
Evaluate campaign performance metrics to make strategic decisions using AI digital marketing tools.
Skills you will gain
- Category: Google Ads
- Category: Generative AI
- Category: Personalized Campaigns
- Category: A/B Testing
- Category: Marketing Analytics
- Category: ChatGPT
- Category: AI Personalization
- Category: Analytics
- Category: Automation
- Category: Product Marketing
- Category: AI Product Strategy
- Category: Campaign Planning
