AI Marketing Strategy and Analytics
Completed by Balaji G
March 12, 2026
8 hours (approximately)
Balaji G's account is verified. Coursera certifies their successful completion of AI Marketing Strategy and Analytics
What you will learn
Analyze buyer journeys to identify high-impact discovery and conversion points
Build AI-informed marketing plans with timelines, budgets, and KPIs
Evaluate competitive positioning using keyword and social data
Visualize and optimize marketing spend using integrated analytics
Skills you will gain
- Category: Dashboard
- Category: Budget Management
- Category: Project Planning
- Category: Marketing Strategies
- Category: Data-Driven Marketing
- Category: Data Integration
- Category: Dashboard Creation
- Category: Timelines
- Category: Marketing Budgets
- Category: Scheduling
- Category: Project Schedules
- Category: Content Performance Analysis

