Marketing Management
Completed by Varshini G
January 3, 2026
9 hours (approximately)
Varshini G's account is verified. Coursera certifies their successful completion of Marketing Management
What you will learn
Craft and implement customer-centric marketing strategies that drive growth.
Leverage key marketing frameworks to position brands for success.
Analyze markets through segmentation, competitive insights, and brand positioning.
Design impactful marketing plans to achieve business objectives.
Skills you will gain
- Category: Strategic Marketing
- Category: Branding
- Category: Product Planning
- Category: Target Market
- Category: Consumer Behaviour
- Category: Campaign Planning
- Category: Product Lining
- Category: Marketing Communications
- Category: Marketing Strategies
- Category: Marketing Strategy and Techniques
- Category: Market Opportunities
- Category: Product Strategy
