Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by Michelle Forshner
December 1, 2015
18 hours (approximately)
Michelle Forshner's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
- Category: Digital Marketing
- Category: Marketing
- Category: Social Media Strategy
- Category: Social Media Marketing
- Category: Strategic Marketing
- Category: Marketing Planning
- Category: Marketing Management
- Category: Search Engine Marketing
- Category: Data-Driven Marketing
- Category: Content Strategy
- Category: Marketing Strategies
- Category: Social Media
