Digital Marketing
Completed by Morgan Poirier-Stringer
January 14, 2026
20 hours (approximately)
Morgan Poirier-Stringer's account is verified. Coursera certifies their successful completion of Digital Marketing
What you will learn
Define what digital marketing is and how it applies to modern business
Plan and launch a digital marketing campaign with measurable outcomes
Apply B2B marketing tactics to specific audience segments
Use digital marketing tools like Adobe Express to create and manage content
Skills you will gain
- Category: Marketing Strategy and Techniques
- Category: Advertising
- Category: Marketing Effectiveness
- Category: Marketing Strategies
- Category: Marketing Planning
- Category: Product Promotion
- Category: Customer Relationship Management
- Category: Conversion Funnel Analysis
- Category: Driving engagement
- Category: Promotions and Campaigns
- Category: Adobe Express
- Category: Lead Generation
