Foundations of Business Strategy
Completed by Martin Bigras
January 8, 2026
9 hours (approximately)
Martin Bigras's account is verified. Coursera certifies their successful completion of Foundations of Business Strategy
What you will learn
How to use the SWOT, competitor, and environmental analysis tools
How to assess an industry's structure and how the competitive dynamics in an industry affect profitability
How to complete a capabilities analysis and how to use this analysis to guide decision making
How to analyze the advantages and disadvantages of four generic competitive positions
Skills you will gain
- Category: Business Economics
- Category: Business Analysis Tools
- Category: Strategic Thinking
- Category: Value Propositions
- Category: Corporate Strategy
- Category: Business Strategy
- Category: Organizational Strategy
- Category: Strategic Decision-Making
- Category: Business Planning
- Category: Market Dynamics
- Category: Competitive Analysis
- Category: Market Analysis
