Google Ads for Beginners
Completed by Shruti Kawoor
January 22, 2026
2 hours (approximately)
Shruti Kawoor's account is verified. Coursera certifies their successful completion of Google Ads for Beginners
What you will learn
Create a Google Ads account and set up first campaign structure
Create ad groups, do keyword research, set up audience targeting, and write ads
Learn how to use the tools and settings available to optimize campaigns and make them profitable
Skills you will gain
- Category: Marketing
- Category: Return On Investment
- Category: Google Ads
- Category: Pay Per Click Advertising
- Category: Search Engine Marketing
- Category: Target Audience
- Category: Advertising Campaigns
- Category: Digital Marketing
- Category: Advertising
- Category: Campaign Management
- Category: Online Advertising
- Category: Keyword Research
