Introduction to Generative Engine Optimization (GEO)
Completed by Breana Maire Oliver
June 5, 2026
8 hours (approximately)
Breana Maire Oliver's account is verified. Coursera certifies their successful completion of Introduction to Generative Engine Optimization (GEO)
What you will learn
Understand how generative AI engines retrieve, synthesize, and rank content.
Apply GEO frameworks to improve content visibility in AI-driven search results.
Design prompts, metadata, and structures that align with generative model reasoning.
Implement ethical and sustainable GEO practices for long-term digital growth.
Skills you will gain
- Category: Google Gemini
- Category: Responsible AI
- Category: Lead Generation
- Category: Gemini
- Category: Prompt Engineering
- Category: Performance Measurement
- Category: AI Personalization
- Category: Large Language Modeling
- Category: Content Creation
- Category: Content Strategy
- Category: Search Engine Optimization
- Category: ChatGPT
