Google Ads for Beginners
Completed by Madalene Goeller
August 28, 2025
2 hours (approximately)
Madalene Goeller's account is verified. Coursera certifies their successful completion of Google Ads for Beginners
What you will learn
Create a Google Ads account and set up first campaign structure
Create ad groups, do keyword research, set up audience targeting, and write ads
Learn how to use the tools and settings available to optimize campaigns and make them profitable
Skills you will gain
- Category: Target Audience
- Category: Google Ads
- Category: Campaign Management
- Category: Advertising Campaigns
- Category: Advertising
- Category: Online Advertising
- Category: Search Engine Marketing
- Category: Digital Marketing
- Category: Digital Advertising
- Category: Keyword Research
- Category: Marketing
- Category: Paid media
