The Social Media Landscape
Completed by Guillaume Koenig
October 11, 2025
9 hours (approximately)
Guillaume Koenig's account is verified. Coursera certifies their successful completion of The Social Media Landscape
What you will learn
Explain the significance of social media within society.
Analyze social media and persuasive communication in a business context.
Identify the need for different social media channels, considering audience segmentation and message strategy.
Skills you will gain
- Category: Social Media Strategy
- Category: Media Strategy
- Category: Persuasive Communication
- Category: Stakeholder Communications
- Category: Shared Media
- Category: Advertising
- Category: Marketing Communications
- Category: Social Media Analytics
- Category: Digital Marketing
- Category: Brand Marketing
- Category: Social Media
- Category: Target Audience
