The Social Media Landscape
Completed by Guillaume Koenig
October 11, 2025
9 hours (approximately)
Guillaume Koenig's account is verified. Coursera certifies their successful completion of The Social Media Landscape
What you will learn
Explain the significance of social media within society.
Analyze social media and persuasive communication in a business context.
Identify the need for different social media channels, considering audience segmentation and message strategy.
Skills you will gain
- Category: Advertising
- Category: Stakeholder Communications
- Category: Social Media Strategy
- Category: Marketing Communications
- Category: Shared Media
- Category: Media Strategy
- Category: Digital Marketing
- Category: Social Media Management
- Category: Content Creation
- Category: Strategic Communication
- Category: Media and Communications
- Category: Brand Marketing

