Product Marketing and Go-to-Market Strategy
Completed by Grace Abele
April 17, 2026
6 hours (approximately)
Grace Abele's account is verified. Coursera certifies their successful completion of Product Marketing and Go-to-Market Strategy
What you will learn
Develop and execute high-impact go-to-market strategies
Craft compelling messaging and brand positioning for tech products
Lead and collaborate effectively across product, sales, and marketing teams
Skills you will gain
- Category: Customer Analysis
- Category: Value Propositions
- Category: Strategic Marketing
- Category: Product Planning
- Category: Go To Market Strategy
- Category: Marketing Planning
- Category: Commercialization
- Category: Customer experience improvement
- Category: Storytelling
- Category: Product Promotion
- Category: Product Marketing
- Category: Product Strategy
