Fundamentos do marketing digital e do e-commerce
Completed by TIAGO ROBERTO LOPES
September 15, 2026
17 hours (approximately)
TIAGO ROBERTO LOPES's account is verified. Coursera certifies their successful completion of Fundamentos do marketing digital e do e-commerce
What you will learn
Definir as áreas de atuação do marketing digital e do e-commerce
Descrever as responsabilidades de um profissional iniciante de marketing digital e de um especialista em e-commerce
Explicar o conceito de funil de marketing
Entender os elementos e objetivos de uma estratégia de marketing digital e e-commerce
Skills you will gain
- Category: E-Commerce
- Category: Customer Engagement
- Category: Data Storytelling
- Category: Marketing Planning
- Category: Marketing
- Category: Marketing Effectiveness
- Category: Search Engine Optimization
- Category: Performance Measurement
- Category: Data-Driven Decision-Making
- Category: Marketing Strategies
- Category: Social Media Marketing
- Category: Journey Mapping
