Digital Advertising
Completed by Nikta Shokrighezeljeh
April 6, 2026
15 hours (approximately)
Nikta Shokrighezeljeh's account is verified. Coursera certifies their successful completion of Digital Advertising
What you will learn
Build the knowledge and skills you need to run successful digital advertising campaigns in just 4 weeks. No prior experience required
Conduct keyword research and set up Google Search campaigns that are optimized for better ROI
Create and manage effective advertising campaigns on LinkedIn, Facebook, and Instagram using platform-specific tools and best practices
Analyze influencer marketing strategies, including identifying appropriate influencers & evaluating campaign effectiveness through relevant metrics
Skills you will gain
- Category: Marketing Effectiveness
- Category: Google Ads
- Category: Campaign Planning
- Category: Marketing Analytics
- Category: Keyword Research
- Category: Social Media Campaigns
- Category: Data-Driven Marketing
- Category: Paid media
- Category: Meta Ads Manager
