The Marketing Plan
Completed by Lada Kreminska
September 9, 2024
16 hours (approximately)
Lada Kreminska's account is verified. Coursera certifies their successful completion of The Marketing Plan
What you will learn
Create a complete marketing plan using market analysis, targeting, positioning, and marketing mix strategies.
Measure marketing success with budgets, KPIs, and performance metrics to support better decisions.
Skills you will gain
- Category: Planning
- Category: Market Analysis
- Category: Marketing Channel
- Category: Customer Retention
- Category: Performance Metric
- Category: Marketing Communications
- Category: Performance Measurement
- Category: Market Research
- Category: Customer Acquisition Management
- Category: Marketing Analytics
- Category: Marketing Management
- Category: Integrated Marketing Communications
