AI in Fan Engagement
Completed by Mark McIntosh
September 22, 2025
13 hours (approximately)
Mark McIntosh's account is verified. Coursera certifies their successful completion of AI in Fan Engagement
What you will learn
Design marketing strategies using AI to enhance fan engagement
Understand the economic impact of AI in sports
Implement AI-driven media and broadcasting strategies to boost engagement
Skills you will gain
- Category: Driving engagement
- Category: Loyalty Programs
- Category: Personalized Campaigns
- Category: Price Negotiation
- Category: Emerging Technologies
- Category: Brand Loyalty
- Category: Marketing Strategies
- Category: AI Personalization
- Category: Digital Media Strategy
- Category: Digital Brand Strategy
- Category: Media Relations
- Category: Brand Marketing

