Foundations of Business Strategy
Completed by Zhang Ziqun
July 8, 2025
9 hours (approximately)
Zhang Ziqun's account is verified. Coursera certifies their successful completion of Foundations of Business Strategy
What you will learn
How to use the SWOT, competitor, and environmental analysis tools
How to assess an industry's structure and how the competitive dynamics in an industry affect profitability
How to complete a capabilities analysis and how to use this analysis to guide decision making
How to analyze the advantages and disadvantages of four generic competitive positions
Skills you will gain
- Category: Market Dynamics
- Category: Competitive Analysis
- Category: Strategic Decision-Making
- Category: Business Planning
- Category: Corporate Strategy
- Category: Market Analysis
- Category: Business Strategy
- Category: Business Strategies
- Category: Competitive Intelligence
- Category: Strategic Thinking
- Category: Organizational Strategy
- Category: Value Propositions
