B2B Marketing
Completed by Naomi Mwangi
December 27, 2025
4 hours (approximately)
Naomi Mwangi's account is verified. Coursera certifies their successful completion of B2B Marketing
What you will learn
Drive conversions through targeted outreach & B2B marketing strategies
Identify target markets and optimize messaging
Utilize email, LinkedIn, and paid ads to drive multi-channel growth
Track performance, ROI and align sales efforts
Skills you will gain
- Category: Content Creation
- Category: Pay Per Click Advertising
- Category: Marketing Analytics
- Category: Data-Driven Marketing
- Category: Lead Generation
- Category: Marketing Channel
- Category: Target Market
- Category: Content Marketing
- Category: Email Marketing
- Category: Marketing Effectiveness
- Category: Target Audience
- Category: Business Marketing
