Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by Melissa Dawn DeMoux
September 7, 2017
18 hours (approximately)
Melissa Dawn DeMoux's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
- Category: Social Media Campaigns
- Category: Content Marketing
- Category: Marketing Planning
- Category: Search Engine Optimization
- Category: Social Media Marketing
- Category: Online Advertising
- Category: Digital Brand Strategy
- Category: Digital Media Strategy
- Category: Strategic Marketing
- Category: Social Media Strategy
- Category: Social Media
- Category: Marketing Strategies
