Strategic Brand Design and Storytelling Systems
Completed by Cassidy Brooke Weston
August 21, 2026
13 hours (approximately)
Cassidy Brooke Weston's account is verified. Coursera certifies their successful completion of Strategic Brand Design and Storytelling Systems
What you will learn
Design strategic brand identity systems for real-world applications
Create brand positioning and storytelling frameworks across channels
Apply visual identity and UX principles to brand experiences
Build brand guidelines and manage brand consistency effectively
Skills you will gain
- Category: Experience Design
- Category: Marketing Psychology
- Category: Digital Brand Strategy
- Category: Customer experience strategy (CX)
- Category: Integrated Marketing Communications
- Category: Style Guides
- Category: Cross-Channel Marketing
- Category: Brand Awareness
- Category: Brand Management
- Category: Visual Storytelling
- Category: Consumer Behaviour
- Category: Design Strategies
