Google Ads Mastery : Create & Optimize Winning Campaigns
Completed by Mariana Baêta Braga
January 22, 2026
21 hours (approximately)
Mariana Baêta Braga's account is verified. Coursera certifies their successful completion of Google Ads Mastery : Create & Optimize Winning Campaigns
What you will learn
Effectively create, manage, and optimize Google Ads campaigns.
Conduct Keyword research and apply smart bidding strategies.
Use Tag Manager and Analytics for tracking ad performance.
Show your Ads On two of the biggest Search Engines In the World - Google & Youtube
Skills you will gain
- Category: Performance marketing
- Category: Search Engine Marketing
- Category: Advertising
- Category: Campaign Management
- Category: Paid media
- Category: Data-Driven Marketing
- Category: Google Ads
- Category: Digital Marketing Campaigns
- Category: Bidding
- Category: Conversion Funnel Analysis
- Category: Online Advertising
- Category: Contextual Advertising
