Marketing, Communication, and PR
Completed by Ariel Taylor
March 24, 2025
28 hours (approximately)
Ariel Taylor's account is verified. Coursera certifies their successful completion of Marketing, Communication, and PR
What you will learn
Develop strategies for integrating multiple communication channels to deliver a cohesive and effective campaign
Craft compelling PR messages with powerful storytelling and tailor these messages to various PR scenarios
Enhance the effectiveness of communication and storytelling strategies with AI tools
Create a comprehensive blueprint for effective integrated campaigns while streamlining your PR processes
Skills you will gain
- Category: Storytelling
- Category: Strategic Communication
- Category: Communication Planning
- Category: Target Audience
- Category: Marketing Communications
- Category: AI Integrations
- Category: User Research
- Category: Promotions and Campaigns
- Category: Campaign Planning
- Category: Cross-Channel Marketing
- Category: Ethical Standards And Conduct
- Category: Public Relations
