Google Analytics Insights
Completed by Qingran Yang
July 9, 2026
1 hours (approximately)
Qingran Yang's account is verified. Coursera certifies their successful completion of Google Analytics Insights
What you will learn
Build GA4 funnel and path explorations to analyze user behavior
Identify conversion drop-offs and optimize user journeys
Audit event tracking and parameters to detect data gaps
Recommend tagging improvements for accurate analytics reporting
Skills you will gain
- Category: Exploratory Data Analysis
- Category: Data Validation
- Category: Analytics
- Category: Data-Driven Marketing
- Category: Data Quality
- Category: Google Analytics
- Category: Event Monitoring
- Category: Web Analytics
- Category: Journey Mapping
- Category: Debugging
- Category: Digital Analysis
- Category: Auditing
