Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by Stepan Burdochkin
November 21, 2016
18 hours (approximately)
Stepan Burdochkin's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
- Category: Social Media Strategy
- Category: Social Media Campaigns
- Category: Data-Driven Marketing
- Category: Strategic Marketing
- Category: Search Engine Optimization
- Category: Social Media Marketing
- Category: Marketing Management
- Category: Digital Brand Strategy
- Category: Digital Media Strategy
- Category: Digital Marketing
- Category: Social Media
- Category: Direct Marketing
