Foundations of Sports Marketing
Completed by Helena MartÃn Vélez
September 16, 2025
19 hours (approximately)
Helena MartÃn Vélez's account is verified. Coursera certifies their successful completion of Foundations of Sports Marketing
What you will learn
Understand the principles and emotional drivers of sports marketing
Identify key actors and dynamics in the sports marketing ecosystem
Apply KPIs and ROI to evaluate campaign effectiveness
Skills you will gain
- Category: Marketing Strategy and Techniques
- Category: Emotional Intelligence
- Category: Digital Marketing
- Category: Marketing Analytics
- Category: Strategic Partnership
- Category: Data Analysis
- Category: Customer Engagement
- Category: Brand Management
- Category: Advertising
- Category: Sales Process
- Category: Product Marketing
- Category: Return On Investment

