Programmatic Advertising
Completed by Wissam Breiche
January 8, 2024
10 hours (approximately)
Wissam Breiche's account is verified. Coursera certifies their successful completion of Programmatic Advertising
What you will learn
Execute native advertising campaigns in Taboola
How to target native ad campaigns to desired audiences
Use free tools to actively gather news coverage for native advertising
Develop content seeding strategies through incentive programs
Skills you will gain
- Category: Data-Driven Marketing
- Category: Media Planning
- Category: Media Buying
- Category: Content Strategy
- Category: Digital Advertising
- Category: Online Advertising
- Category: Paid media
- Category: Target Audience
- Category: Advertising
- Category: Contextual Advertising
- Category: Data Ethics
- Category: Earned Media
