Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by Kirsten M Shakal
April 26, 2016
18 hours (approximately)
Kirsten M Shakal's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
- Category: Strategic Marketing
- Category: Digital Marketing Campaigns
- Category: Content Marketing
- Category: Digital Marketing
- Category: Online Advertising
- Category: Content Strategy
- Category: Marketing Planning
- Category: Social Media Campaigns
- Category: Search Engine Optimization
- Category: Social Media Strategy
- Category: Social Media
- Category: Direct Marketing
