Advanced Marketing Analytics, Funnels, and Dashboarding
Completed by Như Đỗ
July 23, 2026
8 hours (approximately)
Như Đỗ's account is verified. Coursera certifies their successful completion of Advanced Marketing Analytics, Funnels, and Dashboarding
What you will learn
Build interactive dashboards connecting GA4, CRM, and ad platforms.
Analyze conversion funnels to pinpoint drop-offs and hypothesize fixes.
Configure event tracking and evaluate marketing channel performance.
Visualize campaign trends and communicate insights to stakeholders.
Skills you will gain
- Category: Data Modeling
- Category: Trend Analysis
- Category: Pivot Tables And Charts
- Category: Marketing Analytics
- Category: Dashboard Creation
- Category: Business Marketing
- Category: Performance Analysis
- Category: Marketing Effectiveness
- Category: Data Science
- Category: Interactive Data Visualization
- Category: Marketing Planning
- Category: Spreadsheet Software
