Value-Based Selling
Completed by Lonnie L. Krier
January 20, 2026
4 hours (approximately)
Lonnie L. Krier's account is verified. Coursera certifies their successful completion of Value-Based Selling
What you will learn
How to confidently price your services based on the value you provide.
Strategies for creating value in every client interaction to build trust.
How to position your expertise and gain visibility in a competitive market.
The power of authentic marketing and using testimonials to build credibility.
Skills you will gain
- Category: Value Propositions
- Category: Content Marketing
- Category: Marketing Strategies
- Category: Marketing
- Category: Selling Techniques
- Category: Intellectual Property
- Category: Continuous Improvement Process
- Category: Innovation
- Category: Target Audience
- Category: Sales Strategy
- Category: Communication
- Category: Thought Leadership

