Marketing in a Digital World
Completed by ABU MURSALIN
July 25, 2022
28 hours (approximately)
ABU MURSALIN's account is verified. Coursera certifies their successful completion of Marketing in a Digital World
What you will learn
Obtain a rich understanding of the foundation of marketing and how this foundation is being shifted due to the rise of the digital revolution.
Apply critical thinking skills regarding the role of digital tools and their impact upon both firms and consumers.
Learn several real-world examples of how digital tools are being applied to enhance and enrich a variety of marketing activities.
Skills you will gain
- Category: Digital Marketing Tools
- Category: Marketing Management
- Category: Customer Engagement
- Category: Market Dynamics
- Category: Brand Management
- Category: Strategic Marketing
- Category: Cross-Channel Marketing
- Category: Earned Media
- Category: Shared Media
- Category: Promotional Strategies
- Category: Marketing Planning
- Category: Online Advertising
