Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.

Skills you'll gain: Market Research, Market Analysis, Marketing, Research Methodologies, Research, Business Research, Research Reports, Research Design, Competitive Analysis, Market Intelligence, Quantitative Research, Consumer Behaviour, Global Marketing, Market Trend, Surveys, Customer Analysis, Analytical Skills, Case Studies, Report Writing, Business Strategy
Beginner · Specialization · 1 - 3 Months

AI CERTs
Skills you'll gain: Responsible AI, Agentic systems, Data Ethics, Data Pipelines, Real Time Data, No-Code Development, Applied Machine Learning, Machine Learning, Data Analysis, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Program Evaluation, Data Processing, Data Collection
Intermediate · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Version Control, GitHub, Debugging, Git (Version Control System), Unit Testing, Data Structures, Python Programming, Software Testing, Programming Principles, Scripting, Computer Programming, Web Development, Algorithms, Program Development, Development Environment, Scripting Languages, Integrated Development Environments, Object Oriented Programming (OOP), Jupyter
Beginner · Course · 1 - 3 Months

Skills you'll gain: Digital Assets, Asset Management, Metadata Management, Content Management, Workflow Management, Data Management, Information Management, Digital Content, Data Architecture, Information Architecture, Solution Delivery, Brand Management, Enterprise Architecture, Business Systems Analysis, Cloud Computing, Benchmarking, Vendor Management, Scalability, Hybrid Cloud Computing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Virtualization, Network Administration, File Systems
Intermediate · Course · 1 - 3 Months

Vanderbilt University
Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, Ideation, Verification And Validation, Creative Problem-Solving, Responsible AI, AI Personalization, Data Synthesis, AI Product Strategy, Image Analysis, Data Capture, Innovation, Brainstorming, OpenAI, Data Analysis, Organizational Skills, Artificial Intelligence, Risk Management Framework, Lesson Planning
Beginner · Specialization · 1 - 3 Months

University of California, Davis
Skills you'll gain: Content Creation, Social Media Strategy, Search Engine Optimization, Content Marketing, Social Media, Web Analytics and SEO, Content Strategy, Social Media Marketing, Digital Media Strategy, Keyword Research, Search Engine Marketing, Target Audience, Brand Awareness, Influencing, Relationship Building
Intermediate · Course · 1 - 4 Weeks

National Taiwan University
Skills you'll gain: Operations Research, Mathematical Modeling, Process Optimization, Business Mathematics, Applied Mathematics, Business Modeling, Industrial Engineering, Business Operations, Operations Management, Resource Allocation, Business Analytics, Production Planning, Inventory Management System, Case Studies, Microsoft Excel, Scheduling, Linear Algebra, Decision Making, Portfolio Management, Algorithms
Beginner · Course · 1 - 3 Months

Skills you'll gain: Retail Management, Retail Store Operations, Merchandising, Revenue Management, Customer Analysis, Customer Insights, Product Assortment, Promotional Strategies, Strategic Marketing, Market Intelligence, Price Negotiation, Consumer Behaviour, E-Commerce, Inventory Management System, Operations Management, Competitive Analysis, Organizational Structure
Mixed · Course · 1 - 3 Months

Skills you'll gain: Natural Language Processing, Supervised Learning, Dimensionality Reduction, Text Mining, Feature Engineering, Machine Learning Algorithms, Artificial Intelligence, Tensorflow, Unstructured Data, Probability & Statistics
Intermediate · Course · 1 - 4 Weeks

Edureka
Skills you'll gain: LangGraph, Generative AI Agents, Agentic systems, LangChain, Artificial Intelligence and Machine Learning (AI/ML), LLM Application, OpenAI, Systems Integration, Tool Calling, Responsible AI, Large Language Modeling, Artificial Intelligence, Prompt Engineering, Data Ethics, Restful API, Data Processing, JSON, Scalability, Data Validation
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Advertising, English Language, Media and Communications, Online Advertising, Oral Comprehension, Vocabulary, Literacy, Cultural Diversity, Journalism, Grammar, Facebook
Mixed · Course · 1 - 3 Months