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  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Preview
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    I

    IE Business School

    Competitive Interactions and Disruptive Change

    Skills you'll gain: Market Dynamics, Competitive Analysis, Market Trend, Market Share, Trend Analysis, Case Studies, Market Analysis, Business Economics, Strategic Marketing, Business Strategies, Business Strategy, Strategic Thinking, Corporate Strategy, Benchmarking

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    W

    Wesleyan University

    Regression Modeling in Practice

    Skills you'll gain: Regression Analysis, Logistic Regression, Statistical Analysis, Statistical Modeling, Data Analysis, Correlation Analysis, Exploratory Data Analysis, SAS (Software), Statistical Programming, Predictive Modeling, Model Evaluation, Python Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    274 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Business Strategy: Business Model Canvas Analysis with Miro

    Skills you'll gain: Miro AI, Value Propositions, Business Modeling, Product Development, Business Analysis, Business Process Modeling, Stakeholder Communications, Business Solutions, Presentations, Business Strategy, Strategic Thinking, Innovation, Entrepreneurship

    4.5
    Rating, 4.5 out of 5 stars
    ·
    145 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create an A/B web page marketing test with Google Optimize

    Skills you'll gain: A/B Testing, Google Analytics, Web Analytics, User Experience, Web Content, Target Audience, Marketing Effectiveness, Goal Setting, Marketing, Content Development and Management, Analytics

    4.3
    Rating, 4.3 out of 5 stars
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    109 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
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    E

    ESSEC Business School

    Innovation publique et pensée design, l'innovation sociale au service des territoires

    Skills you'll gain: Design Thinking, Human Centered Design, Ideation, Service Design, Innovation, User Experience Design, Brainstorming, Public Administration, Public Policies, Experimentation, User Research, Case Studies, Stakeholder Engagement, Qualitative Research

    4.6
    Rating, 4.6 out of 5 stars
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    78 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    I

    IIMA - IIM Ahmedabad

    Happiness Skills

    Skills you'll gain: Mindfulness, Self-Awareness, Personal Development, Stress Management, Compassion, Mental Health, Optimism, Emotional Intelligence, Resilience, Relationship Building, Psychology, Empathy, Cognitive flexibility, Cultural Responsiveness, Physiology

    4.8
    Rating, 4.8 out of 5 stars
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    13 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Simplilearn

    Affiliate Marketing Course

    Skills you'll gain: Email Marketing, Performance marketing, Content Marketing, Social Media, Web Analytics, Blogs, Marketing Analytics, Market Opportunities

    3.9
    Rating, 3.9 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Digital Media and Strategic Planning in Technology Markets

    Skills you'll gain: Value Propositions, Social Media Marketing, Social Media Strategy, Strategic Planning, Search Engine Optimization, Competitive Analysis, Business Modeling, Web Analytics and SEO, Business Strategy, Paid media, Content Marketing, Market Analysis, Marketing Strategy and Techniques, Email Marketing, Digital Marketing, Google Ads, Innovation, Product Development, Video Production

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
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    6 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    IPO Process: Analyze, Evaluate & Launch

    Skills you'll gain: Capital Markets, Investment Banking, Go To Market Strategy, Financial Market, Business Valuation, Underwriting, Market Dynamics, Price Negotiation, Due Diligence, Strategic Thinking, Corporate Finance, Compliance Management, Financial Regulation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Ciência de Dados para Finanças

    Skills you'll gain: Big Data, Data Mining, Data-Driven Decision-Making, FinTech, Ggplot2, Data Visualization Software, Plot (Graphics), Deep Learning, Data Modeling, R Programming, Market Data, Predictive Analytics, Analytics, Data Science, Data Analysis, Business Analytics, Data Processing, Data Manipulation, Machine Learning, Financial Market

    4.3
    Rating, 4.3 out of 5 stars
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    89 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Data Analytics for Digital Transformation

    Skills you'll gain: Digital Transformation, Business Ethics, Customer experience improvement, Predictive Modeling, Predictive Analytics, Simulation and Simulation Software, Business Transformation, Scikit Learn (Machine Learning Library), Model Evaluation, Operations Research, Analytics, Business Technologies, Business Analytics, Data-Driven Decision-Making, Feature Engineering, Business Modeling, Systems Thinking, Complex Problem Solving, Process Optimization, Technology Strategies

    4.9
    Rating, 4.9 out of 5 stars
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    29 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Generative AI as a Learning Design Partner

    Skills you'll gain: Generative AI, Responsible AI, Prompt Engineering, Course Development, ChatGPT, Instructional Design, Education Software and Technology, Brainstorming, Design Strategies, Artificial Intelligence, Content Creation, Data Ethics, Creative Design, Emerging Technologies, Persona Development, Professional Development, digital literacy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    72 reviews

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Competitive Interactions and Disruptive Change: IE Business School
  • Regression Modeling in Practice: Wesleyan University
  • Business Strategy: Business Model Canvas Analysis with Miro: Coursera
  • Create an A/B web page marketing test with Google Optimize: Coursera
  • Innovation publique et pensée design, l'innovation sociale au service des territoires: ESSEC Business School
  • Happiness Skills: IIMA - IIM Ahmedabad
  • Affiliate Marketing Course: Simplilearn
  • Digital Media and Strategic Planning in Technology Markets: University of Colorado Boulder
  • IPO Process: Analyze, Evaluate & Launch: EDUCBA
  • Ciência de Dados para Finanças: Fundação Instituto de Administração

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Analytics (13)
Brand (13)
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Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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