• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Erstelle ein digitales Moodboard in Canva

    Skills you'll gain: Canva (Software), Color Theory, Digital Design, Graphic and Visual Design, Graphic Design, Storytelling, Web Content, Creative Design, Data Sharing, Marketing, Advertising

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Successful AI Strategies: A CEO's Perspective

    Skills you'll gain: AI Enablement, Business Leadership, Strategic Leadership, Responsible AI, Business Strategy, Generative Adversarial Networks (GANs), Data Strategy, Business Transformation, Strategic Decision-Making, Organizational Effectiveness, Deep Learning, Artificial Intelligence, Organizational Development, Human Centered Design, Data Quality, Design Thinking, Governance, User Centered Design, Ethical Standards And Conduct

    4.5
    Rating, 4.5 out of 5 stars
    ·
    14 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Oversee a Project with ClickUp

    Skills you'll gain: Goal Setting, Workflow Management, Organizational Skills, Project Management Software, Project Management, Work Breakdown Structure, Resource Allocation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    25 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    User Interface Design: Principles, Prototyping, Practices

    Skills you'll gain: Prototyping, User Interface (UI) Design, Usability, User Research, Interactive Design, Design Strategies, User Experience, UI/UX Research, User Centered Design, Mockups, Visual Design, Graphic and Visual Design Software, Design Elements And Principles

    4.8
    Rating, 4.8 out of 5 stars
    ·
    40 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Information Technology Entrepreneurship & Startup

    Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Market Analysis, Persona Development, Ideation, Value Propositions, Business Modeling, Entrepreneurship, Strategic Partnership, Process Mapping, Sprint Planning, AI Enablement, Brainstorming, Growth Strategies, Business Planning, New Business Development, Problem Solving

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Beyond the Basics: Expand Your Copilot for Sales Expertise

    Skills you'll gain: Microsoft Copilot, Forecasting, Revenue Forecasting, Time Series Analysis and Forecasting, Responsible AI, Sales Pipelines, Data Ethics, Sales Strategy, Sales, Sales Enablement, AI Product Strategy, Enterprise Sales, Sales Management, Microsoft Power Platform, AI Enablement, Microsoft 365, Microsoft Teams, Data Integration

    4.1
    Rating, 4.1 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Strategic Edge Security Management

    Skills you'll gain: Continuous Monitoring, Security Management, Security Strategy, Risk Management Framework, Cyber Risk, Threat Management, Cyber Security Strategy, System Monitoring, Cloud Security, Computer Security Incident Management, Security Requirements Analysis, Security Controls, Cyber Security Assessment, Incident Response, Risk Analysis, Cloud Standards, Scalability

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Manage and schedule content in Facebook Creator Studio

    Skills you'll gain: Content Performance Analysis, Social Media Management, Social Media Content, Social Media, Facebook, Instagram, Social Media Marketing, Content Management, Scheduling, Content Creation, Content Marketing, Dashboard, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google

    Build Customer Loyalty

    Skills you'll gain: User Feedback, Contextual Advertising

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Maximizing the Generative AI Value

    Skills you'll gain: Generative AI, AI Enablement, Responsible AI, AI Product Strategy, OpenAI, Return On Investment, Data Ethics, Artificial Intelligence, ChatGPT, Business Process Automation, Operational Efficiency, Innovation, AI Workflows, Content Creation, Product Design, Customer Support

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Advanced Resource and Enterprise Management in Primavera P6

    Skills you'll gain: Earned Value Management, Scheduling, Resource Management, Resource Allocation, Capacity Planning, Project Schedules, Project Management, Project Coordination, Project Controls, Cost Management, Enterprise Resource Planning, Work Breakdown Structure, Budget Management, Change Control, Data Import/Export

    4.8
    Rating, 4.8 out of 5 stars
    ·
    36 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Análise de Dados para Workforce Management

    Skills you'll gain: Workforce Management, People Analytics, Big Data, HR Tech, Workforce Planning, Data Mining, Data-Driven Decision-Making, Human Resource Strategy, Deep Learning, Human Resources Management and Planning, Digital Transformation, Human Resources, Ggplot2, Data Visualization Software, Plot (Graphics), Data Modeling, R Programming, Analytics, Data Science, Data Manipulation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    78 reviews

    Beginner · Specialization · 1 - 3 Months

1…266267268…363

In summary, here are 10 of our most popular marketing strategy courses

  • Erstelle ein digitales Moodboard in Canva: Coursera
  • Successful AI Strategies: A CEO's Perspective: Fractal Analytics
  • Oversee a Project with ClickUp: Coursera
  • User Interface Design: Principles, Prototyping, Practices: Coursera
  • Information Technology Entrepreneurship & Startup: University of Minnesota
  • Beyond the Basics: Expand Your Copilot for Sales Expertise: Microsoft
  • Strategic Edge Security Management: LearnQuest
  • Manage and schedule content in Facebook Creator Studio: Coursera
  • Build Customer Loyalty : Google
  • Maximizing the Generative AI Value: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok