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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Create surveys with Qualtrics

    Skills you'll gain: Survey Creation, Customer Retention, Customer Insights, Business Research, Customer Data Management, User Feedback, Customer experience improvement

    4.2
    Rating, 4.2 out of 5 stars
    ·
    14 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Data Analysis, Visualization, and Communication with Copilot

    Skills you'll gain: Microsoft Copilot, Natural Language Processing, Data Storytelling, Technical Communication, Data Visualization, Data-Driven Decision-Making, Interactive Data Visualization, Generative AI, Data Visualization Software, Data Analysis, Strategic Communication, Communication, Big Data, Responsible AI, Artificial Intelligence, Presentations, Advanced Analytics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 4 Weeks

  • M

    MongoDB Inc.

    MongoDB Aggregation Framework

    Skills you'll gain: Data Transformation, MongoDB, Data Manipulation, NoSQL, Data Migration, Data Analysis, Query Languages, Data Preprocessing, Data Structures, Network Analysis, Machine Learning

    4.4
    Rating, 4.4 out of 5 stars
    ·
    66 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    Valuation and Financial Analysis For Startups Capstone

    Skills you'll gain: Capital Budgeting, Financial Statement Analysis, Business Valuation, Strategic Decision-Making, Financial Analysis, Entrepreneurial Finance, Financial Management, Financial Modeling, Market Analysis, Competitive Analysis, Cash Flow Forecasting, Business Research, Business Analysis

    4.2
    Rating, 4.2 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Google Professional Cloud Architect Prep

    Skills you'll gain: Site Reliability Engineering, Cloud Deployment, Google Cloud Platform, Application Deployment, Cloud Computing Architecture, Identity and Access Management, Cloud Infrastructure, Google App Engine, Kubernetes, Cloud Services, Cloud Solutions, Cloud Computing, Cloud Storage, Cloud Management, CI/CD, Cloud Security, Network Monitoring, Big Data, Infrastructure as Code (IaC), Load Balancing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    Building AI Agents with DeepSeek using Make.com

    Skills you'll gain: Make.com, Email Automation, Deepseek, AI Workflows, Operational Efficiency, No-Code Development, Automation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    GenAI for Business Intelligence Analysts

    Skills you'll gain: Business Intelligence, Generative AI, Business Analytics, Responsible AI, Business Process Automation, Data-Driven Decision-Making, Data Ethics, Data Storytelling, Data Literacy, Exploratory Data Analysis, Machine Learning, Project Implementation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    How to setup a followers campaign on Twitter

    Skills you'll gain: Advertising Campaigns, Social Media Campaigns, Advertising, Driving engagement, Social Media Marketing, Social Media, Campaign Management, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    N

    Northeastern University

    Navigating Ethics in the Healthcare Workplace & Marketplace

    Skills you'll gain: Healthcare Ethics, Electronic Medical Record, Medical Privacy, Business Ethics, Hospice, Health Care Procedure and Regulation, Ethical Standards And Conduct, Health Care, Clinical Trials, Governance, Marketing Management, Decision Making, Patient-centered Care, Analysis, Critical Thinking

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    D

    Duke University

    데이터 중심 기업을 위한 비즈니스 지표

    Skills you'll gain: Business Metrics, Business Analytics, Analytics, Business Intelligence, Tableau Software, Case Studies, Cash Flows, Big Data, Key Performance Indicators (KPIs), Spreadsheet Software, Data Analysis, Data-Driven Decision-Making, Web Analytics, Market Share, Database Software, E-Commerce

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Use SharePoint & Power Virtual Agent to Create Smart Chatbot

    Skills you'll gain: Microsoft Power Platform, Microsoft Power Automate/Flow, Microsoft Teams, Microsoft 365, Generative AI Agents, Internal Communications, Data Store, Corporate Communications

    4.5
    Rating, 4.5 out of 5 stars
    ·
    21 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Customer Centricity as Competitive Advantage - Jagdish Sheth

    Skills you'll gain: Customer Retention, Customer Insights, Customer experience strategy (CX), Customer Relationship Management, Value Propositions, Innovation, Organizational Change, Cost Accounting, Organizational Structure, Business Transformation, Strategic Marketing, Consumer Behaviour

    4.7
    Rating, 4.7 out of 5 stars
    ·
    50 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Create surveys with Qualtrics: Coursera
  • Data Analysis, Visualization, and Communication with Copilot: Microsoft
  • MongoDB Aggregation Framework: MongoDB Inc.
  • Valuation and Financial Analysis For Startups Capstone: Yonsei University
  • Google Professional Cloud Architect Prep: LearnKartS
  • Building AI Agents with DeepSeek using Make.com: Board Infinity
  • GenAI for Business Intelligence Analysts: Coursera
  • How to setup a followers campaign on Twitter: Coursera
  • Navigating Ethics in the Healthcare Workplace & Marketplace: Northeastern University
  • 데이터 중심 기업을 위한 비즈니스 지표: Duke University

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