Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of Michigan
Skills you'll gain: Constructive Feedback, Decision Making, Peer Review, Personal Development, Cooperation, Self-Awareness, Critical Thinking, Growth Mindedness, Communication Strategies, Leadership, Adaptability, Creativity, Communication, People Management
Beginner · Course · 1 - 4 Weeks
University of Michigan
Skills you'll gain: Tactfulness, Public Speaking, Verbal Communication Skills, Communication, Storytelling, Communication Strategies, Interpersonal Communications, Empathy, Social Skills, Professionalism
Beginner · Course · 1 - 4 Weeks

Dubai College of Tourism
Skills you'll gain: Revenue Management, Loyalty Programs, Forecasting, Market Dynamics, Marketing Channel, Hospitality, Strategic Marketing, Customer Retention, Cost Management, Hotel Operations, Data-Driven Decision-Making, Data Analysis
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Sustainable Business, Sustainable Development, Business Ethics, Supply Chain, Strategic Sourcing, Procurement, Supplier Relationship Management, Labor Compliance, Compliance Management, Regulatory Compliance, Waste Minimization, Product Lifecycle Management, Stakeholder Engagement
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Erasmus University Rotterdam
Skills you'll gain: Stakeholder Analysis, Market Opportunities, Business Modeling, Sustainable Development, New Business Development, Key Performance Indicators (KPIs), Sustainable Business, Systems Analysis, Financial Analysis, Systems Thinking, Business Architecture, Innovation, Case Studies
Beginner · Course · 1 - 3 Months

Skillshare
Skills you'll gain: Video Editing, TikTok, Storytelling, Animations, Timelines, Post-Production, Content Creation, Multimedia, Video Production, Editing, Productivity, Color Theory, Web Content Accessibility Guidelines, Typography
Beginner · Specialization · 1 - 3 Months

Illinois Tech
Skills you'll gain: Product Lifecycle Management, Innovation, Global Marketing, Business Strategy, New Product Development, Market Analysis, Market Opportunities, Competitive Analysis, Technology Strategies, Strategic Thinking, Risk Analysis
Build toward a degree
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Systems Thinking, Creative Thinking, Innovation, Systems Analysis, Complex Problem Solving, Analysis, Business Systems Analysis, Strategic Thinking, Critical Thinking, Organizational Change, Collaboration, Data Visualization
Beginner · Course · 1 - 4 Weeks

Radio y Televisión Española
Skills you'll gain: Social Media Content, Social Media Strategy, Social Media Management, Content Strategy, Web Content, Media and Communications, Content Creation, Social Network Analysis, Digital Communications, Research
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Generative AI, Artificial Intelligence, Image Analysis, Creativity, Prompt Engineering, Creative Design, Responsible AI, Music, Problem Solving, Critical Thinking
Beginner · Course · 1 - 3 Months

Universidad de Palermo
Skills you'll gain: Team Motivation, Team Building, Teamwork, Recognizing Others, Professional Development, Communication, Human Learning, Creativity, Education and Training, Student Engagement, Sustainable Systems, Emotional Intelligence, Leadership
Beginner · Course · 1 - 4 Weeks

University of North Texas
Skills you'll gain: Collaboration, Cultural Diversity, Diversity Awareness, Disabilities, Community Organizing, Community Development, Immigration Law, Community Outreach, Social Skills, Social Impact, Community and Social Work, Social and Human Services, Social Work, Social Justice, Empathy, Communication, Mental Health Diseases and Disorders, Student Engagement
Mixed · Course · 1 - 4 Weeks