Customer journey courses can help you learn customer segmentation, touchpoint analysis, and experience mapping. You can build skills in crafting personalized marketing strategies, analyzing customer feedback, and optimizing conversion rates. Many courses introduce tools like customer relationship management (CRM) software, journey mapping tools, and analytics platforms that help you track customer interactions and measure the effectiveness of your strategies.

University of Pennsylvania
Skills you'll gain: Social Network Analysis, Social Media Strategy, Content Marketing, Social Media Marketing, Consumer Behaviour, Marketing Communications, Content Creation, Influencing, Advertising, Marketing, Marketing Psychology, Brand Strategy, Storytelling, Communication
Mixed · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Lead Generation, Search Engine Optimization, Customer Acquisition Management, Account Strategy, Keyword Research, Outbound Calls, Sales Prospecting, Upselling, Web Analytics and SEO, B2B Sales, Sales Strategy, Marketing, Marketing Strategies, Content Marketing, Target Market, Content Creation
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Computer Hardware, System Configuration, Cloud Applications, Data Pipelines, Automation
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Architecture, Microsoft Azure, Data Lakes, Enterprise Architecture, Data Warehousing, Data Integration, Virtualization, Cloud Storage, Data Transformation, Data Governance, Real Time Data, Scalability
Intermediate · Course · 1 - 3 Months

Duke University
Skills you'll gain: Behavioral Economics, Decision Making, Financial Planning, Finance, Consumer Behaviour, Financial Analysis, Economics, Psychology, Probability & Statistics, Risk Analysis
Beginner · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Marketing Planning, Marketing Strategies, Advertising, Marketing Effectiveness, Marketing, Customer Acquisition Management, Growth Strategies, Business Marketing, Digital Advertising, Content Marketing, Target Market, Digital Marketing, Email Marketing
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Marketing Analytics, Web Analytics, Google Gemini, Marketing Strategies, AI Enablement, Data Storytelling, Data Analysis, User Flows, ChatGPT, Digital Media Strategy, Analytics, Data-Driven Decision-Making, Customer Analysis, Process Analysis, Performance Metric
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Sprint Planning, Work Breakdown Structure, Jira (Software), Dashboard, Sprint Retrospectives, User Story, Verification And Validation, Quality Assurance, Issue Tracking, Software Testing, Data Visualization, Test Planning, Workflow Management, Project Management, Data-Driven Decision-Making, Continuous Improvement Process, Kanban Principles, Agile Methodology, Capacity Planning, Root Cause Analysis
Intermediate · Specialization · 3 - 6 Months

Logical Operations
Skills you'll gain: Power BI, Business Reporting, Business Intelligence, Data Storytelling, Business Intelligence Software, Data Visualization Software, Data Analysis, Microsoft Excel, Data Analysis Software, Data Modeling, Data Integration, Self Service Technologies, Data Management, Microsoft PowerPoint, Microsoft 365, Microsoft Office
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Financial Trading, Corporate Finance, Credit Risk
Beginner · Course · 1 - 3 Months

Rice University
Skills you'll gain: Data Visualization Software, File I/O, Data Visualization, Plot (Graphics), Package and Software Management, Python Programming, Data Cleansing, Programming Principles, Data Manipulation, Development Environment, Data Structures, Scripting, Data Storage, Data Import/Export, Data Processing, Data Analysis, Program Development, Data Integration, Scripting Languages, Computer Programming
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Responsible AI, Generative AI, Data Ethics, Artificial Intelligence, AI Enablement, Governance, Business Intelligence, Business Transformation, Data-Driven Decision-Making, Customer Service
Beginner · Course · 1 - 4 Weeks