Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Tecnológico de Monterrey
Skills you'll gain: Brand Management, Brand Strategy, Branding, Brand Awareness, Brand Loyalty, Marketing Planning, Strategic Marketing, Marketing Management, Strategic Partnership, Social Media, Marketing, Marketing Communications, Social Media Marketing, Consumer Behaviour, Marketing Strategies, Customer experience strategy (CX), Persona Development, Organizational Strategy, Internal Communications, Business Strategy
Intermediate · Specialization · 3 - 6 Months

Queen Mary University of London
Skills you'll gain: Proposal Development, Market Research, Data Collection, Research Design, Research Reports, Research Methodologies, Surveys, Research, Market Analysis, Qualitative Research, Data Analysis, Business Reporting, Business Ethics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Visualization, Data Presentation, Responsible AI, Data Storytelling, Prompt Engineering, Graphing, Data Analysis, Spreadsheet Software
Beginner · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Data Ethics, Responsible AI, Predictive Modeling, OpenAI, Algorithms, Data Collection, Machine Learning, Predictive Analytics, Information Privacy, Artificial Intelligence, Game Theory, Large Language Modeling, Ethical Standards And Conduct, Personally Identifiable Information, Statistical Modeling, Machine Learning Algorithms, Analytical Skills, Artificial Intelligence and Machine Learning (AI/ML), Analysis, Risk Modeling
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Extract, Transform, Load, Data Pipelines, Data Integration, File Management, Scalability, Data Processing, Java, Data Transformation, Configuration Management
Mixed · Course · 1 - 4 Weeks

EDHEC Business School
Skills you'll gain: Investment Management, Portfolio Management, Text Mining, Applied Machine Learning, Asset Management, Network Analysis, Data Visualization Software, Financial Data, Market Data, Unstructured Data, Web Scraping, Machine Learning, Social Network Analysis, Advanced Analytics, Financial Market, Financial Modeling, Investments, Risk Analysis, Financial Analysis, Risk Management
Beginner · Specialization · 3 - 6 Months

University of Virginia
Skills you'll gain: Business Strategy, Business Ethics, Corporate Strategy, Competitive Analysis, Strategic Thinking, Stakeholder Management, Innovation, Global Marketing, Stakeholder Analysis, International Finance, Growth Strategies, Strategic Decision-Making, Market Dynamics, Product Lifecycle Management, Mergers & Acquisitions
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Social Media Content, Social Media, Social Media Marketing, Marketing Automation, User Accounts, Facebook, Automation, Video Production, Digital Content, Advertising, Marketing, Branding
Intermediate · Guided Project · Less Than 2 Hours

DeepLearning.AI
Skills you'll gain: Large Language Modeling, Prompt Engineering, Artificial Intelligence, Jupyter, Python Programming, Data Analysis, ChatGPT, Application Development, Scripting, Programming Principles, Automation, Application Programming Interface (API), Data Structures
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Advertising, Marketing Materials, Social Media Marketing, Marketing Design, Social Media Content, Facebook, Social Media, Graphic Design, Instagram, Branding, Graphic and Visual Design Software, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Email Automation, Email Marketing, Marketing Automation, Automation, Personalized Service, Editing, Content Creation
Beginner · Guided Project · Less Than 2 Hours

University of Colorado System
Skills you'll gain: Business Intelligence, Data Visualization, Decision Support Systems, Business Process Management, Data Warehousing, Operational Performance Management, Business Analytics, Data Visualization Software, MicroStrategy, Dashboard, Data-Driven Decision-Making, Key Performance Indicators (KPIs), Competitive Intelligence, Performance Management, Business Reporting, Data Analysis, Data Analysis Software, Six Sigma Methodology
Mixed · Course · 1 - 3 Months