• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Digital Analytics

Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.


Popular Digital Analytics Courses and Certifications


  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Patrocinio Deportivo

    Skills you'll gain: Case Studies, Proposal Development, Promotional Strategies, Event Marketing, Professional Networking, Stakeholder Engagement, Stakeholder Communications, Strategic Partnership, Branding, Stakeholder Analysis, Brand Awareness, Marketing Communications, Business Marketing, Business Relationship Management, Business Development, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    418 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Interfacing with the Raspberry Pi

    Skills you'll gain: Internet Of Things, Application Programming Interface (API), TCP/IP, Electronics, Control Systems, Embedded Systems, USB, Networking Hardware, Electronic Systems, Hardware Design, Digital Communications, Computer Hardware, Python Programming, Servers

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.6K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Berklee

    The Technology of Music Production

    Skills you'll gain: Music, Media Production, Creativity, Editing, File Management, System Configuration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI and LLMs: Architecture and Data Preparation

    Skills you'll gain: Large Language Modeling, Generative AI, Data Pipelines, PyTorch (Machine Learning Library), Natural Language Processing, Text Mining, Prompt Engineering, Artificial Intelligence, Deep Learning, Data Processing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    357 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Meta

    Data Analysis with Spreadsheets and SQL

    Skills you'll gain: Data Visualization, Data Visualization Software, Spreadsheet Software, Correlation Analysis, Google Sheets, Pivot Tables And Charts, Dashboard, Data Analysis, Data Storytelling, Tableau Software, Descriptive Statistics, Data Cleansing, Exploratory Data Analysis, Data Manipulation, Statistical Analysis, SQL, Data Import/Export

    4.6
    Rating, 4.6 out of 5 stars
    ·
    278 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of London

    Foundations of Data Science: K-Means Clustering in Python

    Skills you'll gain: Data Visualization, Matplotlib, Probability & Statistics, Data Science, Unsupervised Learning, Statistics, NumPy, Python Programming, Pandas (Python Package), Data Analysis, Machine Learning Algorithms, Descriptive Statistics, Machine Learning, Data Manipulation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    732 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    SAS

    Machine Learning Using SAS Viya

    Skills you'll gain: Supervised Learning, Decision Tree Learning, Applied Machine Learning, Data Processing, Predictive Modeling, Statistical Machine Learning, Random Forest Algorithm, Feature Engineering, SAS (Software), Machine Learning, Data Analysis, Artificial Neural Networks, Data Cleansing, Predictive Analytics, No-Code Development, Statistical Programming, Performance Tuning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    102 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Supervised Machine Learning: Classification

    Skills you'll gain: Supervised Learning, Machine Learning Algorithms, Classification And Regression Tree (CART), Applied Machine Learning, Predictive Modeling, Scikit Learn (Machine Learning Library), Data Processing, Data Cleansing, Machine Learning, Regression Analysis, Data Manipulation, Business Analytics, Feature Engineering, Random Forest Algorithm, Statistical Modeling, Sampling (Statistics), Performance Metric

    4.8
    Rating, 4.8 out of 5 stars
    ·
    445 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    HTML and CSS: Building a Single-Page Website

    Skills you'll gain: Cascading Style Sheets (CSS), Hypertext Markup Language (HTML), HTML and CSS, Web Development, Web Applications, Web Design and Development, Web Design, Front-End Web Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    548 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    SAS

    The Power of Machine Learning: Boost Business, Accumulate Clicks, Fight Fraud, and Deny Deadbeats

    Skills you'll gain: Predictive Modeling, Predictive Analytics, Responsible AI, Data Ethics, Data-Driven Decision-Making, Machine Learning, Applied Machine Learning, Business Ethics, Decision Tree Learning, Business Analytics, Artificial Intelligence, Performance Analysis, Data Science, Social Justice

    4.7
    Rating, 4.7 out of 5 stars
    ·
    149 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Introduction to Economic Theories

    Skills you'll gain: Consumer Behaviour, Market Dynamics, Financial Market, Economics, Market Analysis, Tax, Economics, Policy, and Social Studies, Public Policies, Environmental Issue, Socioeconomics, Sustainable Development, Supply And Demand, Behavioral Economics, Decision Making

    4.5
    Rating, 4.5 out of 5 stars
    ·
    375 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    GPT Vision: Seeing the World through Generative AI

    Skills you'll gain: ChatGPT, Generative AI, Data Synthesis, Image Analysis, Data Capture, OpenAI, Data Analysis, Organizational Skills, Computer Vision, AI Personalization, Artificial Intelligence, Prompt Engineering, Automation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    214 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to digital analytics

digital marketing analytics
digital marketing analytics in practice
digital marketing analytics in theory
data analytics for digital transformation
roi-driven digital marketing analytics
advanced tools for digital marketing analytics
digital transformation with data analytics projects
concepts, strategies, and analytics in performance marketing and digital advertising
1…139140141…470

In summary, here are 10 of our most popular digital analytics courses

  • Patrocinio Deportivo: Universitat Autònoma de Barcelona
  • Interfacing with the Raspberry Pi: University of California, Irvine
  • The Technology of Music Production: Berklee
  • Generative AI and LLMs: Architecture and Data Preparation: IBM
  • Data Analysis with Spreadsheets and SQL: Meta
  • Foundations of Data Science: K-Means Clustering in Python: University of London
  • Machine Learning Using SAS Viya: SAS
  • Supervised Machine Learning: Classification: IBM
  • HTML and CSS: Building a Single-Page Website: Coursera
  • The Power of Machine Learning: Boost Business, Accumulate Clicks, Fight Fraud, and Deny Deadbeats: SAS

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok