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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IBM

    Machine Learning with Apache Spark

    Skills you'll gain: Apache Spark, Machine Learning, Generative AI, PySpark, Applied Machine Learning, Model Evaluation, Supervised Learning, Apache Hadoop, Data Pipelines, Unsupervised Learning, Data Processing, Extract, Transform, Load, Classification Algorithms, Data Transformation, Regression Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    113 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Brand Management: Strategies for a Strong Brand

    Skills you'll gain: Brand Management, Branding, Brand Strategy, Brand Awareness, Brand Loyalty, Social Impact, Marketing Psychology, Data-Driven Decision-Making, Governance, Storytelling, Customer Engagement, Innovation, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    188 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Accounting Analysis I: The Role of Accounting as an Information System

    Skills you'll gain: Financial Reporting, Income Statement, Financial Accounting, Revenue Recognition, Balance Sheet, Generally Accepted Accounting Principles (GAAP), Financial Statements, Financial Statement Analysis, Case Studies, Financial Analysis, Accounting, International Financial Reporting Standards, Cash Flows, Business Ethics

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    726 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDHEC Business School

    Python and Machine Learning for Asset Management

    Skills you'll gain: Investment Management, Portfolio Management, Asset Management, Portfolio Risk, Machine Learning, Applied Machine Learning, Financial Market, Financial Modeling, Supervised Learning, Predictive Analytics, Unsupervised Learning, Regression Analysis, Statistical Methods, Jupyter, Computer Science, Dimensionality Reduction

    3.1
    Rating, 3.1 out of 5 stars
    ·
    332 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Strategy & Economic Analysis

    Skills you'll gain: Product Lifecycle Management, Market Dynamics, Supply And Demand, Game Theory, Business Strategy, Competitive Analysis, Business Economics, Strategic Thinking, Cost Reduction, Economics, Market Trend, Strategic Decision-Making, Global Marketing, Price Negotiation, Innovation, Market Analysis, Market Opportunities, Strategic Planning, Team Leadership, Adaptability

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    206 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    .Net Full Stack Foundation

    Skills you'll gain: Application Development, Program Development, Development Environment, Microsoft Visual Studio, Software Design Patterns

    4.1
    Rating, 4.1 out of 5 stars
    ·
    286 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Build a social media presence for your business using Canva

    Skills you'll gain: Target Audience, Content Creation, Social Media Content, Social Media, Content Strategy, Marketing Materials, Social Media Marketing, Social Media Strategy, Graphic Design, Marketing Design, Branding

    4.6
    Rating, 4.6 out of 5 stars
    ·
    80 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Toronto

    iOS App Development with Swift

    Skills you'll gain: Apple iOS, Swift Programming, iOS Development, Model View Controller, Apple Xcode, Mobile Development, User Interface (UI), Application Design, Application Development, Objective-C (Programming Language), UI Components, Animations, User Interface and User Experience (UI/UX) Design, Object Oriented Programming (OOP), Application Frameworks, Interaction Design, Programming Principles, Data Persistence, Integrated Development Environments, Persistence

    3.9
    Rating, 3.9 out of 5 stars
    ·
    1.6K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to Networking and Storage

    Skills you'll gain: Data Storage, OSI Models, General Networking, Networking Hardware, Data Storage Technologies, Computer Networking, Network Architecture, Local Area Networks, TCP/IP, Network Infrastructure, Network Troubleshooting, Network Protocols, Wireless Networks, Network Security, Microsoft Windows, Command-Line Interface, Wide Area Networks

    4.7
    Rating, 4.7 out of 5 stars
    ·
    571 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Análisis de situaciones de negocio

    Skills you'll gain: Case Studies, Financial Analysis, Market Share, People Management, Strategic Decision-Making, Marketing Management, Business Management, Corporate Strategy, Decision Making, Financial Statement Analysis, Business Analysis, Strategic Thinking, Consumer Behaviour, Complex Problem Solving, Brand Management, Leadership and Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    157 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Firm Level Economics: Markets and Allocations

    Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Game Theory, Market Analysis, Business Economics, Market Share, Consumer Behaviour, Operational Efficiency, Financial Regulations, Resource Allocation, Strategic Decision-Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Introduction to Scrum Master Profession

    Skills you'll gain: Sprint Retrospectives, Sprint Planning, Agile Project Management, User Story, Meeting Facilitation, Project Management, Agile Methodology, Stakeholder Management, Team Leadership, Communication, Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    433 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Machine Learning with Apache Spark: IBM
  • Brand Management: Strategies for a Strong Brand: Coursera
  • Accounting Analysis I: The Role of Accounting as an Information System: University of Illinois Urbana-Champaign
  • Python and Machine Learning for Asset Management : EDHEC Business School
  • Strategy & Economic Analysis: Illinois Tech
  • .Net Full Stack Foundation: Board Infinity
  • Build a social media presence for your business using Canva: Coursera
  • iOS App Development with Swift: University of Toronto
  • Introduction to Networking and Storage: IBM
  • Análisis de situaciones de negocio: IESE Business School

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