Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.

ESSEC Business School
Skills you'll gain: Social Impact, Business Modeling, Market Research, Business Planning, Entrepreneurship, Sustainable Business, Key Performance Indicators (KPIs), Marketing, Customer Analysis, Stakeholder Analysis, Business Development, Needs Assessment, Target Audience, Entrepreneurial Finance, Governance, Financial Forecasting
Mixed · Course · 1 - 4 Weeks

L&T EduTech
Skills you'll gain: Machine Learning Algorithms, Internet Of Things, Artificial Intelligence, Unsupervised Learning, Python Programming, Computer Vision, Peripheral Devices, Integrated Development Environments, Deep Learning, Applied Machine Learning, Image Analysis, Machine Learning, Embedded Systems, Civil Engineering, Computer Programming Tools, Development Environment, Wireless Networks, Automation, Digital Transformation, Real Time Data
Intermediate · Specialization · 3 - 6 Months

Technical University of Munich (TUM)
Skills you'll gain: Cost Accounting, Management Accounting, Operating Cost, Profit and Loss (P&L) Management, Income Statement, Inventory Accounting, Gross Profit, Cost Management, Strategic Decision-Making, Accounting, Product Planning, Resource Allocation, Product Assortment, Depreciation, Production Process, Financial Accounting, Price Negotiation, Capacity Management, Decision Making, Operating Expense
Beginner · Specialization · 1 - 3 Months

Akamai Technologies, Inc.
Skills you'll gain: Endpoint Security, Database Systems, Computer Security Incident Management, Security Management, Ubuntu, Routing Protocols, Database Design, Application Development, Network Architecture, Linux Commands, TCP/IP, Operating Systems, Database Theory, Web Design and Development, Cascading Style Sheets (CSS), Web Development, Data Structures, Python Programming, Data Analysis, Software Development
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: TikTok, Content Performance Analysis, Online Advertising, Performance Measurement, Advertising, Digital Media Strategy, Advertising Campaigns, Performance Analysis, Digital Advertising, Marketing Analytics, Marketing, Marketing Strategies, E-Commerce, Social Media Marketing, Campaign Management, Market Analysis
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Strategic Communication, Target Audience, Public Relations, Marketing Communications, Advertising Campaigns, Media Strategy, Communication Strategies, Campaign Management, Integrated Marketing Communications, Branding, Earned Media, Brand Management, Paid media, Owned Media, Business Strategy, Shared Media, Employee Engagement
Beginner · Course · 1 - 4 Weeks

Pontificia Universidad Católica de Chile
Skills you'll gain: Innovation, Entrepreneurship, Marketing Strategies, Financial Management, Growth Strategies, Business Strategy, Business Development, Strategic Decision-Making, Business Management, Global Marketing, Governance, International Finance, Organizational Structure, Fundraising
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Storyboarding, Storytelling, Canva (Software), Animations, Content Creation, Graphic and Visual Design, Graphic Design, Design and Product, Business, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Target Audience, Content Creation, Social Media Content, Social Media, Content Strategy, Marketing Materials, Social Media Marketing, Social Media Strategy, Graphic Design, Marketing Design, Branding
Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Game Theory, Market Analysis, Business Economics, Market Share, Consumer Behaviour, Operational Efficiency, Financial Regulations, Resource Allocation, Strategic Decision-Making
Intermediate · Course · 1 - 4 Weeks
University of Michigan
Skills you'll gain: Health Care Administration, Community Health, Public Health, Human Resources Management and Planning, Health Systems, Electronic Medical Record, Financial Management, Marketing Communications, Quality Improvement, Health Care, Performance Improvement, Organizational Leadership, Continuous Quality Improvement (CQI), Communication Planning, Healthcare Industry Knowledge, Teamwork, Organizational Structure, Fundraising
Intermediate · Course · 1 - 4 Weeks

University of Toronto
Skills you'll gain: Apple iOS, Swift Programming, iOS Development, Model View Controller, Apple Xcode, Mobile Development, User Interface (UI), Application Design, Application Development, Objective-C (Programming Language), UI Components, Animations, User Interface and User Experience (UI/UX) Design, Object Oriented Programming (OOP), Application Frameworks, Interaction Design, Programming Principles, Data Persistence, Integrated Development Environments, Persistence
Intermediate · Specialization · 3 - 6 Months