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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Alberta

    Prediction and Control with Function Approximation

    Skills you'll gain: Reinforcement Learning, Deep Learning, Feature Engineering, Machine Learning, Supervised Learning, Artificial Neural Networks, Pseudocode, Linear Algebra, Probability Distribution

    4.8
    Rating, 4.8 out of 5 stars
    ·
    844 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Assessment for Data Analysis and Visualization Foundations

    Skills you'll gain: Microsoft Excel, Analytical Skills, Spreadsheet Software, Dashboard, Data Analysis, IBM Cognos Analytics, Pivot Tables And Charts, Data Visualization, Data Presentation, Exploratory Data Analysis, Data Visualization Software, Data Cleansing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    325 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Business English: Final Project

    Skills you'll gain: Product Planning, English Language, Marketing Budgets, Business Planning, Business Writing, Marketing Planning, Project Documentation, Financial Analysis, Budgeting, Business Communication, Presentations, Business Reporting

    4.4
    Rating, 4.4 out of 5 stars
    ·
    38 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Corporate Communications

    Skills you'll gain: Internal Communications, Corporate Communications, Media Relations, Storytelling, Strategic Communication, Employee Engagement, Target Audience, Diversity Equity and Inclusion Initiatives, Public Relations, Crisis Management, Drive Engagement, Social Media, Social Media Management, Interpersonal Communications, Business Communication, Telecommuting, Stakeholder Communications, Customer Communications Management, Employee Retention, Diversity and Inclusion

    4.6
    Rating, 4.6 out of 5 stars
    ·
    130 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Meta Ads Manager for Beginners: GenAI Feature Integration

    Skills you'll gain: Digital Advertising, Online Advertising, Campaign Management, Advertising, Advertising Campaigns, Marketing, Social Media Campaigns, Marketing Management, Budget Management, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Planned Giving

    Skills you'll gain: Fundraising, Philanthropy, Tax Planning, Marketing Strategies, Relationship Building, Estate Planning, Benefits Administration, Administration, Business Software, Educational Materials, Professional Networking, Tax Laws

    4.6
    Rating, 4.6 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    INSEAD

    Blockchain and Business

    Skills you'll gain: Blockchain, Business Leadership, Business Transformation, Organizational Structure, Business, Business Modeling, Governance, Emerging Technologies, Business Strategy, Strategic Partnership, Entrepreneurship, Innovation, Regulatory Compliance, Intellectual Property

    4.7
    Rating, 4.7 out of 5 stars
    ·
    426 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    X

    Xbox

    Xbox Product Manager

    Skills you'll gain: User Story, Product Planning, Competitive Analysis, User Interface (UI), Product Roadmaps, User Interface and User Experience (UI/UX) Design, Stakeholder Management, Market Research, Product Management, Design Thinking, AI Product Strategy, Mockups, Consumer Behaviour, Usability Testing, Market Analysis, Wireframing, Stakeholder Communications, Product Lifecycle Management, Product Strategy, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    59 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • C

    Coursera

    Python 101: Develop Your First Python Program

    Skills you'll gain: Game Design, Program Development, Python Programming, Computer Programming, Scripting, Scripting Languages, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    280 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Fundamentos del Emprendimiento: Pensamiento y Acción

    Skills you'll gain: Entrepreneurship, Feasibility Studies, Business Planning, Strategic Thinking, New Business Development, Business Strategies, Innovation, Financial Analysis, Business Leadership, Business Analysis, Marketing Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    738 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Entrepreneurship Capstone

    Skills you'll gain: Customer Analysis, Business Planning, Sales Strategy, Sales Pipelines, Entrepreneurship, Market Analysis, Innovation, Marketing, Market Research, Product Management, Product Development, Business Strategies, Business Solutions, Value Propositions, Business Modeling, Interviewing Skills, Finance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    272 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Roadmap para a Estratégia

    Skills you'll gain: Strategic Leadership, Strategic Marketing, Business Strategy, Stakeholder Analysis, Business Strategies, Marketing, Leadership, Organizational Leadership, Business Leadership, Business Modeling, Marketing Strategy and Techniques, Brand Strategy, Organizational Strategy, Business Ethics, Market Dynamics, Strategic Thinking, Customer Insights, Corporate Strategy, Financial Analysis, Financial Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    67 reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Prediction and Control with Function Approximation: University of Alberta
  • Assessment for Data Analysis and Visualization Foundations: IBM
  • Business English: Final Project: Arizona State University
  • Corporate Communications: University of California, Irvine
  • Meta Ads Manager for Beginners: GenAI Feature Integration: Coursera
  • Planned Giving: University of California, Davis
  • Blockchain and Business: INSEAD
  • Xbox Product Manager: Xbox
  • Python 101: Develop Your First Python Program: Coursera
  • Fundamentos del Emprendimiento: Pensamiento y Acción: University of California, Irvine

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