This course is part of the Blockchain Revolution Specialization

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Blockchain Revolution SpecializationINSEAD

About this Course

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Blockchain will bring about profound changes to business, and even to the nature of business itself.  This technology will disrupt how enterprises are funded and managed, how they create value, and even how they perform basic functions like marketing and accounting.  In this course you will learn how blockchain technology will penetrate into the structures of organizations. You will explore how blockchain will transform the roles of the C-Suite, and how a blockchain can be used to manage and protect intellectual property.  You will be able to identify the different layers of the blockchain technology stack, and explain how these affect the governance of blockchain systems.  As well, you will be able to identify seven qualities that a region in the world needs in order to attract technology startups and to build a vibrant blockchain ecosystem.

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Course 3 of 4 in the

Blockchain Revolution Specialization

Approx. 28 hours to complete

English

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What you will learn

Explain how blockchain technology will transform business structures, roles, and functions
Describe seven new blockchain business models
Identify some strategic approaches to managing intellectual property with blockchain technologies
Identify the layers comprising the blockchain technology stack, and describe how each of these affects the governance of a blockchain ecosystem

Flexible deadlines

Reset deadlines in accordance to your schedule.

Shareable Certificate

Earn a Certificate upon completion

100% online

Start instantly and learn at your own schedule.

Coursera Labs

Includes hands on learning projects.

Learn more about Coursera Labs

Course 3 of 4 in the

Blockchain Revolution Specialization

Approx. 28 hours to complete

English

Could your company benefit from training employees on in-demand skills?

Try Coursera for Business

Instructors

Instructor rating

4.7/5 (58 Ratings)

Don Tapscott

Adjunct Professor

105,134 Learners

16 Courses

Alex Tapscott

Instructor

104,915 Learners

16 Courses

Offered by

INSEAD

As one of the world's leading and largest graduate business schools, INSEAD brings together people, cultures and ideas to develop responsible leaders who transform business and society.

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Syllabus - What you will learn from this course

Content Rating95%(1,929 ratings)

Week1

Week 1

4 hours to complete

Decentralizing the Enterprise

4 hours to complete

13 videos (Total 71 min), 4 readings, 3 quizzes

13 videos

Course Introduction4mInstructor Introduction8mModule 1 Overview2mDecentralizing the Enterprise6mPractitioner Perspective - Andreas Wallendahl: Blockchain & ConsenSys1mTransaction Costs and the Structure of the Firm8mOpportunity 1: Search6mOpportunity 2: Contracting5mOpportunity 3: Coordination4mOpportunity 4: Building Trust4mDetermining Corporate Boundaries7mHacking Your Future: Boundary Decisions7mModule 1 Recap3m

4 readings

hypothes.is10mDecentralizing the Enterprise20mTransaction Costs and the Structure of the Firm10mOpportunities for Blockchain10m

3 practice exercises

Decentralizing the Enterprise30mOpportunities for Blockchain30mRe-Architecting the Firm30m

Week2

Week 2

4 hours to complete

Blockchain Business Models

4 hours to complete

15 videos (Total 83 min), 6 readings, 3 quizzes

15 videos

Module 2 Overview1mBlockchain Business Models Part 19mBlockchain Business Models Part 210mHow VeriTX Used Blockchain for COVID-19 Ventilator Distribution8mHow Walmart and IBM Used Blockchain for Food Traceability5mHow Modum Used Blockchain + IoT Within the Pharmaceutical Supply Chain5mHow Filecoin is Using Blockchain to Decentralize Cloud Storage7mHow Sweatcoin is Using Blockchain to Create an Economy of Movement2mDecentralized Autonomous Organizations (DAOs)4mThe Story of "The DAO"6mPatents and Blockchain Innovation6mPractitioner Perspective - Rolf Hoefer: Intellectual Property2mPayments, Attribution, and Licensing5mDistributed Ownership3mModule 2 Recap3m

6 readings

Blockchain Business Models20mReal-World Examples and Use-Cases10mDecentralized Autonomous Organizations (DAOs)10mPatents and Blockchain Innovation20mPayments, Attribution, and Licensing20mDistributed Ownership10m

3 practice exercises

New Business Models30mDecentralized Autonomous Organizations (DAOs)10mBlockchain Business Models30m

Week3

Week 3

9 hours to complete

Blockchain and the C-Suite

Because blockchain changes the deep structures and architecture of the firm, it will consequently transform our models of management and the roles of the C-Suite. Navigating the balance between blockchain’s hype and its true potential is a key responsibility of an organization’s management team. In this module, you will learn about some of the decisions and changes that business leaders can anticipate when considering how the future of blockchain will unfold within their business.

9 hours to complete

11 videos (Total 40 min), 8 readings, 14 quizzes

11 videos

Module 3 Overview: Intro to the C-Suite2mThe CEO6mThe COO4mThe CLO3mThe CFO3mThe CMO5mThe CIO & CTO4mThe CHRO4mPractitioner Perspective: Mihai Alisie, Co-Founder, Ethereum1mPractitioner Perspective: Rob Carter, Executive VP and CIO, FedEx2mRecap of the C-Suite2m

8 readings

Explanation of Grading Scheme5mThe CEO20mThe COO20mThe CLO20mThe CFO20mThe CMO20mThe CIO & CTO20mThe CHRO20m

14 practice exercises

The CEO30mThe COO30mThe CLO30mThe CFO30mThe CMO30mThe CIO & CTO30mThe CHRO30mThe CEO30mThe COO30mThe CLO30mThe CFO30mThe CMO30mThe CIO & CTOThe CHRO

Week4

Week 4

2 hours to complete

Blockchain Consortia

With companies across sectors seeking to harness the transformative potential of distributed ledger technologies (DLT), the blockchain ecosystem is an exemplar of new models of industry collaboration. Coopetition—the strategy of cooperating with competitors for defined purposes to cultivate a new economic ecosystem that benefits both—has become the new norm. In this module, you will learn what companies are trying to gain from consortia projects, and what industries and competitors need to accomplish to get to a win-win. You will discuss various design options, organizational models, and best practices for consortia projects, and will explore several examples of industry consortia that are at the forefront of the blockchain ecosystem.

2 hours to complete

6 videos (Total 44 min), 2 readings, 4 quizzes

6 videos

Module 4 Overview8mA Taxonomy of Consortia8mThe Business Case for Joining Blockchain Consortia9mHarnessing Consortia to Accelerate Blockchain Innovation10mPractitioner Perspective: Dale Chrystie, Business Fellow and Blockchain Strategist at FedEx, on the BiTA Standards Council (BSC)3mModule Recap4m

2 readings

Consortia10mHarnessing Consortia for Blockchain Innovation10m

4 practice exercises

A Taxonomy of Consortia10mThe Business Case for Joining Blockchain Consortia10mHarnessing Consortia for Blockchain Innovation10mConsortia, Coalitions, and Coopetition30m

Week5

Week 5

5 hours to complete

Leadership for the Web3 Era

Blockchain alone is just a tool. In order for this technology to fulfill its long-term promise, humans must lead. Rather than relying on state-based institutions, blockchain must be primarily self-governed through collaborations of civil society, private sector, government, and stakeholders in non-state networks. In this module, we'll discuss some of the key issues, challenges, trade-offs, and future scenarios related to blockchain regulation. We'll discuss key distinctions between "regulation" and "governance," and explore the idea of blockchain governance networks, including how they can support blockchain stewardship at three levels: The platform level, the application level, and the ecosystem level. As well, you will learn about the conditions that are necessary for a blockchain-based hub of innovation to succeed.

5 hours to complete

14 videos (Total 89 min), 4 readings, 4 quizzes

14 videos

Module 5 Overview3mIntro to Blockchain Regulation11mPractitioner Perspective - Andreas Wallendahl: Regulation1mFundamental Questions9mRegulatory Principles10mPractitioner Perspective - Hariton Korizis: Regulation2mRegulation vs. Governance9mPractitioner Perspective - Ana Trbovich: Regulation & Governance1mThe Blockchain Stack7mMultiple Layers of Blockchain Governance7mA New Framework for Blockchain Governance12mPractitioner Perspective - Rob Carter: Governance1mProfile of a Blockchain Hotbed4mModule Recap4m

4 readings

Blockchain Regulation10mBlockchain Governance30mProfile of a Blockchain Hotbed20mLeadership for Transformation20m

4 practice exercises

Fundamental Questions30mBlockchain Governance30mSeven Conditions for Success30mBlockchain Governance & Leadership30m

Week6

Week 6

4 hours to complete

Blueprint for a New Social Contract

As the digital revolution unfolds, it is driving profound changes in the global economy, labor markets, old institutions, and society as a whole. To realize the potential of the blockchain revolution, we need business leaders to come to the table as responsible and active participants in a new social contract for both their own long-term interests as well as in the interest of a healthy society and economy. In this module, you will explore possible directions for a new social contract—i.e. the agreements, laws, and behaviors that people, companies, civil society, and their governments adhere to. The aim of this module is not to provide a definitive strategy for instituting and enforcing a new social contract, but rather to catalyze investigation, debate, and action.

4 hours to complete

12 videos (Total 69 min), 1 reading, 3 quizzes

12 videos

Module Overview2mThe Current Social Contract is Breaking7mDrivers for Change6mFour Pillars of Society7mIntro to a New Social Contract12mRethinking Work8mThe Pre-distribution of Wealth5mDistributed Power3mCollaborative Institutions6mModule Recap3mMihai Alisie on Business Models3mMihai Alisie on What's next for AKASHA?54s

1 reading

Drivers for Change30m

2 practice exercises

The Current Social Contract is Breaking30mDrivers for Change / Four Pillars30m

Reviews

4.7

82 reviews

5 stars
77.17%
4 stars
17.17%
3 stars
3.33%
2 stars
1.28%
1 star
1.02%

TOP REVIEWS FROM BLOCKCHAIN AND BUSINESS: APPLICATIONS AND IMPLICATIONS

by DSMay 10, 2019

The materials covered in this course and the instructor are top level. I strongly recommend all the courses in this specialization

by SKMay 4, 2020

It was very detailed and well drafted to reflect the implecations and applications of blockchain

by OAOct 28, 2021

Very exciting and engaging course. I'm glad i was able to pull through.

by BVNov 23, 2019

Great course to take for more advanced blockchain knowledge base. If you want to advance in the blockchain technology space you should take this course!

View all reviews

About the Blockchain Revolution Specialization

Blockchain is poised to transform every industry and managerial function—redefining the ways we transact online, share ideas, and manage workflows. It’s a new technology that every business professional needs to understand.

This four-course Specialization introduces you to the world of blockchain technology—explaining what blockchain is, how it works, and why it’s revolutionary. You will learn about various categories of cryptoassets, and the ways they can be transacted on a blockchain. You will learn how blockchain is disrupting business models and financial services, offering organizations new choices in how they create and manage value. The Specialization is taught by Don Tapscott and Alex Tapscott, globally-recognized authorities on innovation and technology and authors of the best-selling book Blockchain Revolution. It also includes various industry experts and developers from the Ethereum Foundation, Grid Singularity, Keyless Technologies, and ResonanceX who will share their experiences within the blockchain ecosystem. Additionally, you will gain access to ground-breaking research from the Blockchain Research Institute as well as the Blockchain Case Commons—a crowdsourced collection of blockchain applications and use-cases spanning multiple industries. Upon completion of this Specialization, you will produce a Blockchain Opportunity Analysis, in which you identify and evaluate a promising application of blockchain technology in your own industry.

Frequently Asked Questions

When will I have access to the lectures and assignments?
Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.
The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.

More questions? Visit the Learner Help Center.

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Blockchain and Business: Applications and Implications

About this Course

What you will learn