Sports marketing courses can help you learn audience engagement strategies, brand management, sponsorship activation, and digital marketing techniques. You can build skills in market analysis, campaign development, and social media outreach tailored to sports audiences. Many courses introduce tools like CRM software, analytics platforms, and content management systems, showcasing how these skills are applied to enhance fan experiences and drive revenue for sports organizations.

Skills you'll gain: Account Management, Account Strategy, Cross Selling, Upselling, Cross-Functional Collaboration, Virtual Teams, Sales Strategy, Business Relationship Management, Customer Relationship Management, Stakeholder Management, Market Intelligence, Relationship Building, Customer Analysis, Business Solutions, AI Personalization, Data-Driven Decision-Making, Negotiation
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Multimedia, Canva (Software), Animations, Design, Graphic and Visual Design Software, Video Production, Graphic Design, Graphic and Visual Design, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Customer Success Management, Crisis Management, Customer Relationship Building, Customer Retention, Customer Relationship Management (CRM) Software, Customer Engagement, Customer Relationship Management, Customer Data Management, Employee Onboarding, Customer experience improvement, Company, Product, and Service Knowledge, Performance Metric, Business Metrics, Key Performance Indicators (KPIs), Account Management, Stakeholder Engagement, Operational Excellence, Product Knowledge, Customer Insights, Smart Goals
Beginner · Course · 1 - 3 Months

Erasmus University Rotterdam
Skills you'll gain: Econometrics, Time Series Analysis and Forecasting, Regression Analysis, Logistic Regression, Data Analysis, Analytics, Statistical Analysis, Statistics, Case Studies, Forecasting, Model Evaluation, Probability, Linear Algebra, Peer Review
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Request for Proposal, Strategic Sourcing, Request For Quotation (RFQ), Supplier Management, Supplier Performance Management, Supplier Relationship Management, Procurement, Market Intelligence, Vendor Relationship Management, Market Research, Competitive Intelligence, Data-Driven Decision-Making, Analysis, Decision Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Search Engine Optimization, Application Deployment, Cloud Hosting, Program Development, Object Oriented Programming (OOP), Servers, Web Servers
Intermediate · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Business Strategy, Strategic Thinking, Competitive Analysis, Organizational Strategy, Business Planning, Strategic Decision-Making, Corporate Strategy, Market Analysis, Analysis, Value Propositions
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Intellectual Property, Brand Awareness, Legal Strategy, Brand Management, Asset Protection, Case Law, Regulation and Legal Compliance, Packaging and Labeling, Case Studies, Asset Management, Law, Regulation, and Compliance, Marketing, Innovation, Strategic Thinking, Business Strategy, Business Valuation, Creativity, Legal Risk, Strategic Planning, Planning
Intermediate · Specialization · 3 - 6 Months

University of Maryland, College Park
Skills you'll gain: Health Informatics, Public Health, Health Policy, Professional Development, Cultural Diversity, Health Care Administration, Clinical Leadership, Crisis Intervention, Informatics, Health Care, Leadership, Health Systems, Health Disparities, Diversity Equity and Inclusion Initiatives, Data Integration, Community Health, Emergency Response, Health Technology, Adaptability, Data Analysis
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Prompt Engineering, Keyword Research, Blogs, Search Engine Optimization, Content Creation, Generative AI, Web Content, Editing, Writing and Editing
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: FinTech, Portfolio Management, Consumer Lending, Return On Investment, Blockchain, Cryptography, Credit/Debit Card Processing, Digital Assets, Financial Services, Payment Processing, Investments, Lending and Underwriting, Investment Management, Technology Strategies, Emerging Technologies, Risk Analysis, Portfolio Risk, Fundraising and Crowdsourcing, Market Analysis, Fraud detection
Beginner · Specialization · 3 - 6 Months

Alex Genadinik
Skills you'll gain: Generative AI Agents, Email Automation, Vibe coding, Agentic Workflows, Agentic systems, AI Workflows, AI Orchestration, Sales Process, Marketing Automation, HubSpot CRM, Sales Enablement, Sales Pipelines, Software As A Service, Sales Development, Lead Generation, Business Development, Prompt Engineering, New Business Development, Application Deployment, Campaign Management
Mixed · Course · 1 - 3 Months