Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

Google Cloud
Skills you'll gain: Feature Engineering, Data Transformation, Tensorflow, Data Processing, Data Store, MLOps (Machine Learning Operations), Keras (Neural Network Library), Data Pipelines, Applied Machine Learning, Data Modeling, Google Cloud Platform, Machine Learning
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Generative AI, Customer Insights, AI Personalization, Customer Analysis, ChatGPT, Customer experience strategy (CX), Real Time Data, Persona Development, Design Thinking, Predictive Analytics, Artificial Intelligence, Analysis, Design
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Verification And Validation, Systems Design, Theoretical Computer Science, Systems Analysis, Computer Architecture, Software Architecture, Simulations, Graph Theory, Hardware Architecture, Logical Reasoning
Beginner · Course · 1 - 4 Weeks
University of Michigan
Skills you'll gain: Health Policy, Substance Abuse, Lawsuits, Litigation and Civil Justice, Epidemiology, Health Disparities, Regulatory Compliance, Policy Analysis, Public Health, Policy Development, Law, Regulation, and Compliance, Trend Analysis, Advocacy, Surveys
Beginner · Course · 1 - 3 Months

Skills you'll gain: Marketing Automation, Application Programming Interface (API), Google Sheets, Make.com, Calendar Management, ChatGPT, Content Creation, Digital Marketing, Content Marketing, Prompt Engineering, Automation, Content Strategy, Brand Management, Project Management
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Social Media Content, Social Media Management, Social Media, Content Creation, Social Media Marketing, Content Performance Analysis, Social Media Strategy, Social Media Campaigns, Content Management, Instagram, Drive Engagement, Digital Media Strategy, Content Strategy, Facebook, Brand Management, Customer Engagement
Beginner · Course · 1 - 4 Weeks

Rice University
Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity and Inclusion, Diversity Awareness, Workplace inclusivity, Cultural Diversity, Cultural Responsiveness, Organizational Change, Behavior Management
Intermediate · Course · 1 - 3 Months

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Recognizing Others, Leadership Development, Professional Development, Team Motivation, Team Leadership, Team Management, Self-Awareness, Emotional Intelligence, Employee Engagement, Open Mindset, Storytelling, Mindfulness
Beginner · Course · 1 - 4 Weeks

Universidades Anáhuac
Skills you'll gain: Optimism, Resilience, Personal Development, Self-Awareness, Psychology, Mindfulness, Positive Behavior Support, Human Development, Stress Management, Emotional Intelligence, Mental Concentration
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Style Guides, Logo Design, Marketing Design, Brand Strategy, Marketing Materials, Branding, Brand Marketing, Brand Management, Graphic Design, Organizational Skills, Marketing, Media Strategy, Multimedia, Project Design
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Corporate Communications, Internal Communications, Strategic Communication, Media Relations, Stakeholder Communications, Business Communication, Stakeholder Engagement, Public Relations, Cultural Diversity, Communication Strategies, Business Ethics, Crisis Management, Digital Communications, Drive Engagement, Employee Engagement, Brand Management
Beginner · Course · 1 - 4 Weeks

Mixed · Course · 1 - 4 Weeks