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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Meta

    Meta Android Developer

    Skills you'll gain: React Native, Android Studio, Restful API, Version Control, UI/UX Research, Usability Testing, Git (Version Control System), Data Structures, Jest (JavaScript Testing Framework), Unix Commands, Android Jetpack, Android Development, Persona (User Experience), GitHub, Interaction Design, Kotlin, User Experience Design, User Interface and User Experience (UI/UX) Design, Mobile Development, Javascript

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    9K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Foundations of Business Intelligence

    Skills you'll gain: Stakeholder Engagement, Business Intelligence, Data-Driven Decision-Making, Dashboard, Business Analytics, Real Time Data, Data Integration, Data Modeling, Data Analysis, Key Performance Indicators (KPIs), Business Metrics, Business Process, Project Implementation, Data Pipelines

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2K reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Introduction to Data Science in Python

    Skills you'll gain: Pandas (Python Package), Jupyter, NumPy, Data Manipulation, Data Science, Data Analysis, Statistical Analysis, Pivot Tables And Charts, Data Cleansing, Data Import/Export, Probability & Statistics, Python Programming, Programming Principles

    4.5
    Rating, 4.5 out of 5 stars
    ·
    27K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Fundamentals of Quantitative Modeling

    Skills you'll gain: Business Modeling, Mathematical Modeling, Regression Analysis, Statistical Modeling, Risk Analysis, Process Optimization, Forecasting, Predictive Analytics, Business Analytics, Simulation and Simulation Software, Probability, Vocabulary

    4.6
    Rating, 4.6 out of 5 stars
    ·
    9.3K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Global Challenges in Business

    Skills you'll gain: Sustainable Business, Stakeholder Analysis, Global Marketing, Virtual Teams, Diversity Marketing, Business Ethics, Corporate Sustainability, Sustainable Development, Cultural Sensitivity, Stakeholder Engagement, Cultural Diversity, Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Intercultural Competence, Consumer Behaviour, Market Analysis, Diversity Awareness, Culture, Design Thinking, Brand Strategy

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    534 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Data Visualization with Tableau

    Skills you'll gain: Dashboard, Data Storytelling, Tableau Software, Data Presentation, Peer Review, Data Visualization, Advanced Analytics, Stakeholder Analysis, Interactive Data Visualization, Data Visualization Software, Data Literacy, Exploratory Data Analysis, Proposal Development, Data Ethics, Data Analysis, Visualization (Computer Graphics), Pivot Tables And Charts, Data Mapping, Tree Maps, Storyboarding

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8.3K reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Create a Google Ads Search Campaign

    Skills you'll gain: Google Ads, Online Advertising, Search Engine Marketing, Campaign Management, Keyword Research, Advertising Campaigns, Advertising, Pay Per Click Advertising, Digital Advertising, Marketing, Bidding, Digital Marketing, Budget Management, Marketing Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    719 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    A

    Adobe

    Design a Standout Brand That Connects With Your Audience

    Skills you'll gain: Brand Strategy, Presentations, Branding, Creative Design, Marketing Design, Target Audience, Visual Design, Typography, Adobe Creative Cloud, Storytelling, Adobe Illustrator, Diversity and Inclusion, Adobe Acrobat, Color Theory, Creative Thinking, Creative Problem-Solving, Digital Assets, Communication, Entrepreneurship, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Strategies for Converting and Retaining Customers Online

    Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Digital Marketing, Search Engine Optimization, Keyword Research, Digital Advertising, Marketing Strategies, Marketing, Customer Acquisition Management, Web Analytics and SEO, Lead Generation, Target Audience, Web Content

    4.7
    Rating, 4.7 out of 5 stars
    ·
    116 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Applied Data Science with Python

    Skills you'll gain: Matplotlib, Network Analysis, Social Network Analysis, Feature Engineering, Data Visualization, Data Visualization Software, Interactive Data Visualization, Scientific Visualization, Pandas (Python Package), Applied Machine Learning, Supervised Learning, Text Mining, Visualization (Computer Graphics), Statistical Visualization, Jupyter, NumPy, Graph Theory, Natural Language Processing, Python Programming, Data Processing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    34K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    AI Image Generation and Content Creation

    Skills you'll gain: Generative AI, Photo Editing, Multimedia, Prompt Engineering, Content Creation, Digital Content, Business Process Automation, ChatGPT, Adobe Creative Cloud, Marketing Materials, Logo Design, Video Production, E-Commerce

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Driving Business Success with ChatGPT – Complete Guide

    Skills you'll gain: AI Product Strategy, Business Strategy, Sales Process, Team Building, Marketing Strategies, Customer Support

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Meta Android Developer: Meta
  • Foundations of Business Intelligence: Google
  • Introduction to Data Science in Python: University of Michigan
  • Fundamentals of Quantitative Modeling: University of Pennsylvania
  • Global Challenges in Business: University of Illinois Urbana-Champaign
  • Data Visualization with Tableau: University of California, Davis
  • Create a Google Ads Search Campaign: Coursera
  • Design a Standout Brand That Connects With Your Audience: Adobe
  • Strategies for Converting and Retaining Customers Online: University of California, Irvine
  • Applied Data Science with Python: University of Michigan

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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